So I’ve been debating writing this post, not because I don’t like to share my hacks and secrets as it relates to Instagram marketing, but because I’m not sure if this Instagram hashtag hack that will let you use more than 30 hashtags goes against their terms and conditions, or if I’ll somehow get in trouble for sharing this with you.
I don’t think this would be possible to do on Instagram if it went against their terms and conditions, but obviously people have been able to get around certain things that are prohibited, like third-party apps that are able to post on behalf of people (which goes against Instagram’s T&Cs).
With that said, I want to preface this by stating to implement this strategy at your own risk, and I also don’t want to take credit for this hack. I’ve been studying a series of accounts that I love, the Dame Traveler accounts, which consist of @dametraveler, @dametravelerfoodie, and @dametravelerhotels. They’re essentially feature accounts, and the founder of these accounts somehow gets people to tag their most dreamiest photos for her to regram.
One day when I was drooling over the accounts, I got curious about what hashtags are used on these accounts, because I do some travel posting/blogging on my food/travel/lifestyle Instagram account @thehungrychronicles, so I wanted to use those same hashtags. I mainly wanted to see what hashtag strategy Nastasia uses, whether she put the hashtags in the caption or in the first comment, whether she used just a few hashtags or the full 30, etc.
When I finally got to the top section where she would have posted the first comment (after sifting through hundreds of comments), I immediately noticed that she had exceeded the 30 “maximum” hashtag limit. I also noticed she had also included either a word or a character in the first 4-5 comments after she posted, I’m sure to trigger the new Instagram Algorithm. I went back and looked at at least her last 10 posts, and effectively she had done the same thing on all of these posts.
After studying her account, I figured out how it is that she implements this hack, so I started implementing it myself recently on my posts to test it out.
It turns out it’s been working quite beautifully, and has at least doubled my engagement rate (likes and comments), and has helped me gain many new targeted followers on a daily basis, as you can see below.
I’ve started implementing this with the other accounts that I manage, and it’s also been working really well for those accounts, all while people in Facebook groups that I’m in are complaining about low engagement levels and their posts not showing up on certain hashtag hubs. I’m sure there’s a glitch with Instagram at the moment as it relates to this, but of course I’m going to take advantage and try to make the most of this strategy especially while it’s working so well. This is why I want to share this with you guys, albeit I don’t know if this is a genius strategy, or one that can have repercussions (that’s why I’m telling you to do this at your own risk).
With that said, you still need to have a good hashtag strategy, meaning you need to be choosing hashtags that target your specific niche or target audience, and you have to continue to post beautiful images and add value in your posts.
If you want to read more about this hashtag hack and find out exactly how it works, enter your name and email address here and I’ll email you the info in a couple of minutes in pdf form.
If you have questions about your hashtags in general, you can read this post I wrote on how to make your hashtags look less spammy, including how to make it to the top posts section.
Last but not least if you need help with your overall Instagram strategy, I’m offering consultations either in person (if you’re in Austin) or via Skype/Face Time, and you can email me at firstname.lastname@example.org to set that up.